Gabriel Tan Studio

Gabriel Tan Studio is the newly formed eponymous studio of Gabriel Tan, an industrial designer working between Singapore, Barcelona and New York. We were engaged to conceptualise an identity system for the studio.

Idea Gabriel's work spans across the disciplines of product, spatial and interior. We devised a color gradient system that is simple and visually striking to represent the cross disciplinary nature. Each studio personnel in turn personalises their individual unique duo-tone gradient colors to be used in business cards and studio stationery.

The design solution allows the identity to expand as the studio grows.