Work

The Dialectal Vernacular

"The Dialectal Vernacular" is a collaborative themed exhibition featuring four young artists' work in a bid to raise awareness and encourage the revitalization of dialect use. We designed the exhibition identity and visual graphics.

Design The pronounciation of dialects are often indicated using roman letters with diacritical marks to change the sound-values. We repurposed this same pronounciation strategy for the exhibition's English title, to create a strong visual identity that dialect users can be easily associated with.

Exhibition Graphics The works exhibited include two short film documentaries, a sound installation and an interactive kiosk with a physical large format map. The visual design complemented these works, while projected a strong identity unifying the collaboration between the artists under a common theme.