We were engaged to rebrand Visualmind, a photography studio based in Singapore specialises in commercial photography.

Identity Idea A quintessential tool for photographer to read light metering combined with a series of well-known historical figures in the field of visual art & design became the basis of the new identity. The new identity system acts as a form of visual metaphor to better reflect the photographer's and the studio original founding motto - "What's on your mind?".

Business Card Business cards are produced as a series as part of the rebranding exercise.