A Tree With Too Many Branches

Disciplines

Branding
Graphic
Exhibition

Completed in

2015

Client

Ang Song Nian

'A Tree With Too Many Branches', the first solo exhibition by artist Ang Song Nian, is a body of work exploring the perceptions of human-controlled natural landscapes and limit of possibilities. We were engaged to design the exhibition visual identity and collaterals.
A Tree With Too Many Branches
Synopsis

The visual identity self-reflects the title of the exhibition, by simply extending extraneous strokes (or branches) from the logomark. The idea mimics the artist's statement — on how we perceive to have a sense of control on natural environment through man-made potted plants.

Exhibition invite
A Tree With Too Many Branches
A Tree With Too Many Branches
A Tree With Too Many Branches
A Tree With Too Many Branches
Exhibition graphics
A Tree With Too Many Branches
A Tree With Too Many Branches
Memorabilia idea
A Tree With Too Many Branches
A Tree With Too Many Branches
A Tree With Too Many Branches