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BASF Haptex

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Brand identity development for an enrichment center specialising in leadership programs designed to cultivate social skills among high-ability children.

Client

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Services

Branding & Identity Print

The visual identity embodies the spirit of the brand name while reflecting the dynamic interactions and engaging atmosphere of the center’s programs. Through thoughtful typographic treatment and spatial arrangement, the design conveys movement and connectivity—symbolising the vibrant exchanges that define the learning experience. This approach creates a distinctive and memorable aesthetic that sets the brand apart within the education sector.

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